Integrity’s business model is proven and unique in the field!

• Integrity reaches out particularly to “de-conditioned” women and to women who simply want to reclaim their vitality.
• Integrity offers EZ Coach programs that include seven key components: strength, cardiovascular, flexibility, body composition, nutrition, supplementation, mind & body. We also offer personal coaching when it’s appropriate.
• Integrity provides value by delivering measurable results at a fraction of the cost of health clubs.
• Integrity’s goal is to attract and retain clients—Integrity focuses on “client fulfillment,” ensuring clients are life-long members.
• Integrity’s EZ Coach system allows our franchisees the tools to create individualized programs and to track client progress, all with a minimum of staff.
• Integrity’s in-depth, site-tested operating procedures cover every critical aspect of the business—the franchisee never has to second-guess any part of the operation.
• Integrity’s unparalleled support gives the franchisee a jump-start he or she needs to achieve success.

What makes us so different?

1. We provide all of the tools women need to reclaim and maintain fitness.
2. While health clubs focus primarily on signing up new clients with high turnover, we’re more interested in keeping existing clients happy and satisfied.
3. We provide a comfortable, nonthreatening environment, where women can feel comfortable about their bodies.